I was originally worried about ranking my sites and also it was too hard to understand about SEO. However I discovered an online site where I learnt more about Search engine optimization as well as it's methods.
Visit this website to find out much more about SEO and online money making methods. Not really a self promotion, they helped me a lot so I want to give them a reference here. Anyway allow me to give a clear answer to your question.
So for those of you who already have a blog, here are some tips to quickly develop your website traffic:
1- PUBLISH CONTENT ELSEWHERE THAN ON YOUR OWN BLOG!
The content you publish on your blog is viewed by people who are already in your audience and follow your blog.
So if you want to increase your blog traffic, you have to relay your content to other media.
Linkedin is an excellent medium to increase the resonance of your content.
To do this, systematically relay your articles on your Linkedin page, on those of your employees, and in your newsgroups.
Indeed, it is important to find discussion groups related to your activity or issues related to your market.
Some groups bring together thousands or even hundreds of thousands of people.
Each time you publish, these people receive a notification on their Linkedin profile.
If your content is hard-hitting and catchy, it's a good way to win new followers for your blog, and by extension, your website.
Another audience vector on Linkedin is Pulse.
Do not hesitate to publish your most qualitative content.
Good advice, do not publish your entire article, otherwise people will not go to your blog.
Publish only the first two or three paragraphs and then invite your reader to click on a link to read more on your blog.
In addition, identify specialized forums and participate in exchanges by bringing your point of view, your analysis, your expertise.
Leave links to relevant content on your blog. It's also a good way to attract new readers.
2- USE EXTERNAL CONTRIBUTORS
Do not stay alone to create the contents of your blog.
It will take you too long. Instead, identify bloggers, authors, journalists, experts specialized in your field of activity.
Get in touch with them and suggest that they regularly post articles on your blog.
Some bloggers, who have many more visitors than you, can agree to publish on your platform on common topics.
Motivations can be to nurture their notoriety and reputation, benefit from an exchange of goods (in exchange you give them access to a product or service they need), or a possible remuneration.
In any case, you have to show them what their interest is in working with you.
You can also ask them to relay content via synopses on their own blogs and social networks with referral links.
Thus, you can benefit from their notoriety and capture part of their audience to your benefit.
Once on your blog, new visitors will get to know you better, all the art consisting, through a navigation adapted, to drag them from your blog to your website.
3- PUBLISH QUALITATIVE AND OPTIMIZED CONTENT FOR SEO
The first rule of thumb for increasing your website traffic is to obey Google's SEO requirements.
Yes, yes, Google is a little dictatorial in this area, but if you want to perform, you have no other choice.
For some years now, Google has been asking for a good reference to a website and highlighting it in the search pages, to create content that is interesting, relevant, or entertaining.
In fact, you must ensure that your content meets these criteria. Not only to please Google, but also to seduce your audience.
So think about doing a quick review of the titles and hats of your articles, and meta-tags for SEO. Indeed, we must be sure that Google can find the texts you publish.
Otherwise you will lose time publishing articles that no one will know, because not referenced in the search engine.
Note that the figures in the titles are highly appreciated by Google (eg the 5 ways to generate leads in B2B) as well as titles answering questions and offering a practical solution (ex: How to generate leads easily in B2B? ).
Using these techniques for your titles will allow you to attract more audience on your content.
4- SOLICIT YOUR CONTACT DATABASE
Launch an emailing campaign to let them know that you have a brand new website and give them the opportunity to visit it via an attractive message and a call to action well placed in your email.
You can also send your contacts a regular newsletter to keep them informed of your new offers or new articles published on your blog, with links to your website.
Measure opening rates and click through rates for each email campaign so that you can then focus on the types of messages that are most popular with your audience.
5- BE ACTIVE ON SOCIAL NETWORKS
Ask yourself: do your prospects know you? Have they ever heard of your company, your offers?
Why should they be interested? Indeed, you must motivate your audience to come to your website.
To do this, a good way is to be active on social networks. Of course, you will select the most relevant ones for your activity. For example, in B2B, Linkedin is more relevant than Pinterest.
Follow the profiles of companies that interest you on social networks, and interact with them and their employees.
Ask for connections, comment on their posts, "like" their product videos, etc.
In short, be interested in your digital ecosystem. On social networks, the prevailing rule is that of reciprocity. You are interested in me. I'm interested in you.
In doing so, you will be able to get new visitors to view the contents of your blog that you relay on your social profiles, and why not share them if they meet an interest.
Remember that on Linkedin, Twitter, Facebook, etc., every person in your network opens the door to their own network.
If you care for your content, they can be relayed exponentially from circle to circle.
Thus, more and more people will be aware of your brand, your message and likely to visit your website.
6- BUY ONLINE ADVERTISING
This is the last tip presented here because it is also the one that requires a real budget.
But to quickly increase the audience of your website, it's a bit of a must:
Google Adwords and paid search.
And yes, because in the wonderful world of digital, ultimately nothing is really free.
These two techniques, although potentially expensive, are still the most effective way to gain quickly visibility on search engines and increase traffic to your website.
For those of you who have a limited budget, you can refer to advertising campaigns targeted on Facebook or Linkedin (attention in B2B Linkedin can also be expensive).
The advantage of these services is that they are quite effective in terms of targeting, by the details of the profiles to which they have access.
One or two campaigns on these networks will allow you to make yourself known and quickly generate new visitor flows on your website.
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